Tips For Getting More Blog Subscribers
Throughout my online career, I have read some excellent blogs. These blogs are well written by a knowledgeable writer with an interesting style. They are informative, to the point, and up to date. Often times, the blogger went through considerable time, money, and resources getting the blog ‘perfect’. So what is the problem with these ‘perfect’ blogs? The blogger forgot one vital aspect of blogging: Promoting or advertising their blog. If your potential reader’s do not know your blog exists, nobody will visit nor read your blog.
In other words, although the site is visually stunning with interesting articles in an exciting niche, the readers are unable to find the blog in the tidal wave of competing blogs. There are several internet marketing tools you can use to not be included in this group of excellent blogs with low readership.
First, one of the quickest ways to promote or advertise your blog is to join forums or groups. These forums and groups are often the places where people with similar interests chat about the topic they enjoy. These readers are always looking for additional places to chat or read about their topic of choice.
For example, if your site is about model airplanes, google ‘model airplanes’ and view the search results. Generally, the top sites are the ones on the first page of the google search results. If you visit these top sites, become a member and start contributing to the forum in a productive way, your blog readership is very likely to go through the roof.
Soon, people will recognize you as an expert in this area. In your signature on the forum, place a link back to your website with good anchor text. The other readers are very likely to visit your site because they are interested in the topic and view you as a knowledgeable and contributing forum member.
Second, since your blog is your business, submit press releases using internet marketing tools to the major press release companies. Although a few will reject your press release, many of them will accept it and publish it on their site. Press releases will help get the name of your blog out in front of your readers quickly. The more press releases you submit, the quicker your potential readers become aware of your ‘perfect’ blog.
Third, write some articles to submit to online article directories. Do they work? Of course, they work quite well. Most article directories allow you to have a link back to your site. You should utilize it to drive traffic back to your site. If your write interesting articles for your niche, people will read your article, then some will visit your site.
So what is the point of promoting or advertising your blog? It is quite simple really: The more visitors you get to your site and the longer they stay, the more likely the are to click on one of your ads. The more clicks your blog gets, the more money you earn. If 1% of your visitors click your ads, how many visitors do you want coming to read your blog on a daily basis? 100 or 10000 visitors? Of course, you want 10000 daily visitors.
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Posted in Marketing
